Odds & Ends
Explore a curated selection of small-scale projects from the design archives, including this identity for the donut shop at the end of my block. As long as your heart is in the right place, no project is too big or too small.
ODDS & ENDS
AXIS APARTMENTS & LOFTS
Naming and identity exploration for a residential tower in Chicago's Streeterville. Formerly known as Onterie Center, the building underwent a major renovation and needed a modern identity to reintroduce itself and appeal to its young, upwardly mobile demographic.
GOLDEN HOUR COLLECTIVE
Always eager to help out bourgeoning brands, I designed this logo and window display for an old friend's new salon venture, Golden Hour, just outside Detroit in Berkley, Michigan. Website coming soon!
CHICAGO COFFEE ROASTING CO.
The mission was to design a standout brand identity for a coffee roasting company based in Chicago. While the venture didn't materialize, the design brief envisioned a minimalist and versatile visual identity. This foundational design serves as a backdrop, allowing artists to incorporate designs that reflect the distinct flavors of each bean.
AMAZON WORLD BOOK DAY
The agency partnered with Amazon to celebrate World Book Day at hundreds of libraries, schools, and bookstores around the world. To make the event possible, we extended Amazon's brand across a suite of customizable promotional materials — social posts, signage, ads, bookmarks, and more — that were translated into over two dozen languages and distributed to participating locations.
EVOLVE BIOSYSTEMS
What mother doesn't dream of their newborn having a more solid stool? And perhaps a jump-start on allergy prevention and a microbiome that would develop into the envy of the play yard? This infographic and social media cutdowns was developed to showcase the whats, hows and whys of the infant microbiome in promotion of a line of probiotics for infants and newborns.
NAI GLOBAL
Driven by a desire to showcase the immense growth of the international brokerage firm, NAI Global tasked the agency to help update its brand, as well as a new corporate website and customizable marketing collateral for independent office use.
NOSTRIL CORKS
A not-very-serious video about a not-very-real product. Animation by me, artwork by Ariel Costa, aka BlinkMyBrain™.
NEW YORK SMELLS
This premium candle line was crafted in response to the diverse aromas of our fine city. While they're not yet up for grabs, we're working towards launch. If you're linked with the paraffin industry, let's talk.
